eCommerce Website Audit Services
Our detailed, comprehensive approach to e-commerce auditing will bring critical issues online into the spotlight. We will provide you with actionable insights to help you improve your website, boost your sales, and convert more customers.
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WE ANALYZE WHAT MATTERS
Your website could be straining your business. Conduct a website audit today, and we’ll show you what’s holding you back. Our team of experienced e-commerce pros will help your content management team to create easy-to-follow guidelines for your site’s online success.
eCommerce Audit Pricing
If you are looking for a long-term SEO service, 👉 check out our SEO services.
We offer a comprehensive 130+ critical eCommerce Website Factors, including a scorecard, a beautiful & easy to understand report, and future site strategy.
eCommerce Audit Packages
Prices are per website. We do provide a 20% discount on additional websites.
If you are looking to re-design your website, please go to website design services.
Included in Every eCommerce Audit Service
See The Big Picture
Our agency’s eCommerce Audit Services will help you understand the performance of your website. We’ll present a clear breakdown of what’s working or not, so you can create best-in-class product pages, optimize sales funnels, and more.
No More Running Blind
Our website health checks give you access to crucial information about your websites and your overall digital presence. We identify key factors that often hurt businesses online, including threats to your reputation, instances of poor customer service, opportunities for growth, and plenty of other details.
Website Traffic Analytics.
A better look at your website’s traffic stats will help you gain a deeper understanding of what is working. You can see which pages people are visiting if there is engagement and how to focus your efforts to improve those aspects of your site.
Analyze Your Site’s Strengths And Weaknesses
Our 130+ critical factors website audit will cover the UX, conversion, performance, security, SEO, copy, and content of your site.
#1 FEATURE
Home Page Audit
Your homepage is the front door of your website, and it should be thought of the same way you would think about the storefront of a brick-and-mortar store. The storefront is the first thing people see when they walk into a store. You want your storefront to have the same grandeur as a jewelry store.
You want your storefront to have the same inviting feel as a Starbucks. You want your storefront to have the same clean and simple look as a Nordstrom. Your storefront should have an arrangement that draws the eye and inspires people to want to enter.
#2 FEATURE
Site Search Audit
On-site search is a great way to direct visitors to the information they need, and the data suggests that most businesses aren’t taking full advantage of this tool. Our analysis of the top 5,000 websites on the internet revealed that only 9.7% of the average site pages have a dedicated on-site search.
Worse, only 1.8% of these pages have on-site search optimized for mobile users, meaning that even if your site’s search function works, it may not work well on mobile devices.
#3 FEATURE
Product Category Pages Audit
Ensuring that the pages on your site are well-designed and optimized is a critical component of a good shopping experience. Pages with properly structured and optimized information will also contribute to a positive user experience.
We can’t emphasize how important the category pages can be, as they represent the landing pages that users will land on if they are looking for something specific on search engines.
#4 FEATURE
Product Listing Pages Audit
A website’s product listing page is the gateway to increased sales. It’s the first page a potential customer sees when looking for specific products or brand names, so it’s critical for e-commerce sites.
A well-designed product listing page will increase engagement, boost click to individual product pages, and increase revenue. It can also lead to more conversions or sales. Our audit will provide you with details on how you can increase conversions:
#5 FEATURE
Product Detail Page
The product page is a critical element of your website. It’s the page that potential customers will visit to learn about your product. A well-optimized product page will get a significant amount of traffic and sales. A poorly optimized product page will leave you with nothing.
A well-optimized product page will allow you to convert a viewer into a customer. In contrast, a poorly optimized product page will allow you to frustrate and lose that same customer.
#6 FEATURE
Cart & Checkout Audit
A lot of online stores are missing the mark when it comes to the checkout process. They have a cart optimized for adding items to the cart, but after a user begins the checkout process, they often find the process to be clunky and confusing.
It isn’t surprising that customers would prefer to abandon their cart than complete the checkout process. Fortunately, it is possible to create a cart and checkout process that is as easy as possible for users to complete their orders.
#7 FEATURE
Confirmation Page Audit
The e-commerce confirmation page is an integral part of your online store. It is the page that your customers will see after completing a successful purchase. It is an opportunity for you to increase customer retention and get more value from your customers.
The most important thing is to make the customer feel comfortable. This is achieved through fresh design and the most important, your commitment to the customer.
#8 FEATURE
Tracking & Reporting Audit
E-commerce online stores already have a lot to worry about, like keeping track of inventory, processing customer orders, managing payments, and more. These tasks require your attention, and it can be challenging to keep up with everything without help.
Fortunately, there’s a solution that can free up your time by automating many more mundane tasks associated with running an online store. That solution is tracking and reporting analytics.
#9 FEATURE
Legal Pages Audit
Although it can be extremely beneficial to a business, e-commerce can also make your site more vulnerable to liability. If you are selling products online, you should be aware of national laws, rules, and regulations that might affect your business.
Selling products online poses several challenges. There’s the legal aspect: without complying with the relevant law, your e-commerce site could be liable for fines or closure. Our audit will help you stay compliant.
#10 FEATURE
Recommended Actions
Our e-commerce audit services will provide you with recommended actions based on your current e-commerce needs, goals, and resources. With our industry knowledge, we can help you optimize your site and provide you with concrete steps you can take to increase your conversion rate.
Whether you are an individual taking the first steps with a self-hosted site or you are a corporation looking to make a large-scale change, we can help you find the solution you need.
Want to know how to improve your eCommerce Store?
Contact us today for a Free Quote – Never Long-Term Contracts – Affordable Prices – Excellent Support
eCommerce Audit FAQs
How do I get started with e-commerce audit services?
Please choose one of the three packages above to get started with our e-commerce website audit services. If you have any concerns about our audit process, one of our account managers will contact you.
We’ll give you an easy-to-complete audit questionnaire to help us better understand your company and your website’s objectives. We’ll also need information about your websites, such as the URL, name, address, and phone number. We recognize that you are busy, so we make the process as quick as possible.
When you sign up for my eCommerce Website Audit Service, we’ll ask for admin access to your WordPress dashboard. After the login credentials have been collected and checked, the audit begins. The entire process normally takes about a week, depending on the current demand. Your website’s popularity is unaffected by the service.
We will send an invoice (bill) to your email address using our credit card payment provider after the initial consultation and once an agreement has been reached. Before any work being completed, you must make payment in full.
How do your e-commerce audit services work?
Our e-commerce audit services start with an overall analysis of the strengths and weaknesses of your website. 2DaMax Marketing offers guidelines to improve its overall performance on this analysis.
These suggestions can include, but are not limited to, the following:
• WWW Resolve
• Sitemap.xml File
• Google Analytics / Tag Manager
• Google My Business (GMB)
• Brand in Page Title
• Your Google Listing
• Open Graph
• HTTPS
• Personalization
• Secondary Call To Actions (CTA)
• Website Copyright in Footer
• Page loading times
• Schema Markup
• Keyword Ranking on Page #1
• Relevant Trust Factors
• Search Suggestions / Autocomplete
• Multiple Payment Methods
• Return & Exchange Policy
• Google Analytics / Tag Manager
• URL Structure & much more!
Some of the tools that we use:
• Majestic
• Pro Rank Tracker
• Beam Us Up SEO Crawler
• Ahrefs
• SEMRush
• SEOptimizer
• Google Analytics
• Screaming Frog
• Google Search Console
What is covered in the e-commerce audit?
Our e-commerce audit service provides all a quick audit does, plus more in-depth research. We look at about 70 different variables. As a result, our search audit is much more comprehensive than other website audits.
Our e-commerce audit services begin with a thorough review of your website to determine what steps should be taken to improve conversion rates. We look at the home page, site search, category pages, product pages, cart/checkout, tracking & reporting, among other things, during our audit. Each of these elements affects attracting visitors to your website and increasing sales.
The comprehensive e-commerce website audit we conduct identifies areas where you can improve your company.
Why should I invest in your e-commerce audit service?
An e-commerce website audit will help the company address issues that prevent it from ranking well in search results, convert visitors into customers, and improve overall customer satisfaction. For example, maybe you have no idea why your website is slow. Perhaps you think there’s a technical problem with duplicate material. However, you lack the resources necessary to validate or correct these issues.
We have experts at 2DaMax Marketing who are committed to reviewing your website. All potential considerations will be considered, including title tags and sitemaps. Then we’ll make suggestions on boosting your marketing campaign and showing you how to do so.
Conducting an e-commerce audit is the first step in developing an effective online store. Our agency, 2DaMax Marketing, specializes in many key e-commerce marketing areas, making it simple for our team (and yours) to assess your strategies and identify opportunities.
How long will it take to get back my e-commerce audit results?
The duration of an e-commerce audit depends on several factors, but the entire process usually takes 7 to 10 days. Please make sure you provide us with the onboarding details you need to get started to ensure your website is carefully investigated.
Who conducts the e-commerce audit?
An e-commerce audit can be difficult and time-consuming to complete. We’ve spent a lot of time perfecting our approach and determining what effectively works… so you don’t have to! Our team of experts will provide you with a detailed list of actionable recommendations as well as a checklist of activities to ensure the long-term success of your website. Our e-commerce audit adds value by identifying critical factors that will increase visitor confidence and develop your expertise. In most cases, our whole team works on every audit to ensure we deliver outstanding results. But we do assign a manager who works with you and answers any questions from start to finish.
Do e-commerce audits help return on investment?
Even the slightest increase in conversion rate would result in a significant return on investment for any platform with substantial sales. For a site with $200,000 in annual revenue, an increase in conversion rate from 3.1 percent to 3.6 percent would result in $32,240 in additional sales per year. So by implementing the factors of an audit will greatly benefit your online store in the long run.
What Is An eCommerce Website Audit?
An e-commerce website audit is a specific, goal-specific examination of a website from many different perspectives, including access, functionality, visibility, content, and governance. It explores the entire functional, on-site aspects of a website to ensure that it runs effectively. This way, you can improve your online store’s efficiency, usability, and user experience.
Who Should Perform eCommerce Audits?
eCommerce auditing is actually very familiar for search engine optimization specialists and SEO companies offering website audits and SEO services. A thorough website audit should be done by an e-commerce specialist with the expertise and knowledge to fully investigate the issues and ensure that a thorough investigation is made. Here are the top benefits of getting an independent search engine optimization company to audit your website.
A marketing and sales specialist should inspect the website and see if its elements are properly set up by providing a professional e-commerce audit service. They can identify the necessary functionality for your online business to maximize your online marketing potential. A digital marketing agency can also help you identify any SEO mistakes that may have been made, thus improving your website and making it perform better. An effective audit also analyzes your user experience and how your website could improve. In doing so, this can provide a benefit to the marketing strategy of your company.
Benefits Of An eCommerce Audit
One of the greatest benefits of website audits conducted by professionals is that they provide a great way to improve your company’s overall reputation in the industry. Having a solid reputation is extremely important because it can provide customers with the confidence to deliver the products you promise. You can increase your credibility by looking into areas that most people do not. By reviewing your past customer’s behavior, you can identify areas where you may have made mistakes. You can then put in place measures to prevent these mistakes from being repeated.
Another benefit of conducting an e-commerce audit on your website is identifying problems that users may not immediately think about. For example, you can discover problems such as broken links, broken pictures or graphics, slow speeds, or other performance issues that may be slowing down your conversion rates. These issues can often cause potential customers to abandon your site, which means you need to address these issues to keep new customers coming in. A good web audit can identify these issues and help you make the necessary adjustments to improve your website’s performance.
Lastly, conducting a website audit can provide a great way to improve the overall quality of your services. By closely examining your pages’ usability, you can see if you are making the necessary adjustments to your website’s usability. Improving your pages’ usability is a great way to draw in more customers and improve conversion rates. When you conduct an audit on your website, you can identify and resolve any usability issues to continually improve your services.