Search Marketing

Search engine marketing is a type of marketing that involves the promotion of websites by increasing their visibility in search engine results pages. (The term “search engine marketing” is often used to represent both paid and organic search results.) Employing this strategy can be tricky because search engines are constantly making changes to how they rank websites. Since the algorithms that determine the best search results are constantly changing, search engine marketing is a constantly evolving science.

Why Is Search Marketing Important?

Search marketing is a term that encompasses several different activities that are aimed at getting your brand and products in front of potential customers who are actively looking for what you have to offer. It is a fast and easy way to generate leads and sales for your business, but if not done improperly, search marketing campaigns can also lead to a waste of time and money. There are many different types of search marketing campaigns, each with its own advantages and disadvantages.

At 2DaMax Marketing, we specialize in all types of search marketing strategies for both local and national SEO and pay-per-click marketing. Please take a look at our services and the articles below for more information.

What Is Search Marketing? A Beginner’s Guide
Search Marketing

What Is Search Marketing? A Beginner’s Guide

Search marketing isn’t just a buzzword—it’s a marketing method used to place your business on the front page of popular search engines like Google. Once you grasp the tactics behind search marketing, you’ll better identify what keywords will help you achieve your business goals and create the best search marketing strategy for your […]

How To Rank On Google Maps In 2021
Search Marketing

How To Rank On Google Maps In 2021

If you are a local business owner, you must be aware of Google Maps’ significance. It is the most popular platform for local businesses. Now, many business owners find it quite confusing to rank local business listings. If you want to rank on Google Maps in 2021, you need to do more than optimize your website. Yes, local SEO will continue to be a […]